How To Get Orders Through Whatsapp
Hello guys,
Hope you guys are doing well…
So, as promised to share a strategy with you all.
Let’s learn a new Facebook ads strategy …
I had analysed from my past campaigns that my client get alot of enquires through my ads.
So, i jotted down the most common asked questions and made a list of it.
Made a customised message with a WhatsApp link from all those one common question.
Why whatsapp link not messenger chat instead?
Because as per my previous stats my per message costs were always higher compared to per link click traffic ads and the cost per conversion cost were driving higher.
So, thought of why not to give a try with traffic ads also…
Selected the traffic objective and asked people to for any enquiries or to book orders whatsapp by giving the same CTA button.
Now the drawback of this strategy was the conversion was not immediate it took 2,3 days for the same. Also people bargained while purchasing but my client was always active to retain users. Hence, we gave some offers, coupons as per the user interest and converted users on WhatsApp.
The best what I collected information in this ad was the consumer behavior and the pain point.
And now making a note of all the pain points my ads are working on the same adcopy.
Hence, made a profit my selling, giving offers and retaining users.
Try out the strategy and share your feedback.
